NY Times On RSS & eCommerce

Good article on how RSS is helping retailers reach customers.

1 Comment NY Times On RSS & eCommerce

  1. Mia

    That’s how the construction works: “Simpler personalization features let subscribers build a custom RSS feed by checking off boxes on a Web form. On the back end, a Web UI greatly eases the feed-building process for marketing staff. And SimpleFeed’s new reports let managers immediately measure results such as file downloads — reporting capabilities that aren’t common with homegrown RSS publishing solutions.”
    Great solution to use RSS possibilities.

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