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Posted by Richard Ziade on November 22, 2005, 12:33PM

Why Do We Love Rounded Corners?

As interface and graphic designers, we border on obsessed with rounded corners. Web developers have gone to great lengths, through the creative use of CSS (and sometimes Javascript) to make the creation of rounded corners as painless as possible. The proposed CSS3 specification even includes properties for rounded corners (Firefox already supports it).

So why is there such a fascination with rounded corners? I would venture that our attraction to rounded corners goes beyond the aesthetic and speaks to something more.

On one level, I think we're attracted to things that appear to be organic in nature. Take the iPod for instance. While the industrial design of similar products clearly hints towards how the device came to be, Apple put a lot of effort into creating a device that feels more like it grew on a tree than assembled in a factory. They went to great pains to conceal the machine-like characteristics that would typically hold a device together (screws, etc.). The result is a smoother feel with very few edges or hard angles to be found. This "smoothness" not only speaks to usability but also fosters an emotional connection with the device. Some of our earliest memories are tied to objects and things that are far less than perfect and rife with right angles. Corners say "go away." At the risk of sounding hoaky: smoother, rounder surfaces say "hold me."

Beyond physical objects, there is also appeal to presenting information and the controls around information in a more organic context than just boxes and right angles. When we're introduced with a complex set of information, especially a set that is unfamiliar to us, one of the first things we do is survey the information and apply context wherever we can. "This bundle of information is associated with that title. This group of buttons over there is clearly associated with that piece of information." Etc.

As information architects and interaction designers, much of our work involves helping users make sense of the information and controls in front of them. In other words, we provide them with visual hints that guide them along the process of applying context to the interface in front of them. Rounded corners are a great way to do just that. Unlike plain old boxes with right angles, rounded corners clearly hint to what is inside ofand part of this cluster of information and what isn't. When designers use solid colors it adds another level of reinforcement of context: the illusion of weight and volume.

Both explanations I've laid out above have one common denominator: they appear to leverage our own, very basic understanding of how we interact with and use objects in the physical world. The world is comprised of discrete objects that have their own integrity and are clearly separate from everything else (a beach ball, for example, is clearly its own thing not tied to anything else). Some objects even have controls on them that allow you to manipulate them. The knobs on your toaster, by virtue of being attached to your toaster, clearly control the toaster and not your refrigerator.

Rounded corners speak to and leverage this basic "expertise" we all possess and use to interact with the world around us. I'm pretty convinced that the appeal is beyond aesthetic. When used judiciously, we can create more intuitve experiences through such devices.

This article is based partly on a paper I wrote called Information Objects. For anyone who's interested, It's availabe in PDF format for download.

Update: A related article has recently been posted that explores the use of open space in visual design.


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Its true, we all love rounded corners. Nuvvo now adopts this staple of cool web design not just on nuvvo.com, but throughout your eLearning Portal as well. The Nuvvo UI has been revamped with lots of graphical improvements to the built-in themes. (Fr... [Read More]

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Yeh, yeh. We all know we love rounded corners, but creating them is still painful these days. Nifty Corners Cube is a solid, scripted implementation that has all sorts of capabilities. Very handy.... [Read More]

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Comments

Another explanation is (could be) that rounded objects are likely or appear as being used more often. Like these are worn out paths or stones that are used a lot. (a walked, proven, comforting path). Gives a trustworthy feel to it.

Posted by: Tinio at November 23, 2005 4:31 AM

HP (Hewlett Packard) made particularly good use of rounded corners for reasons similar to those you describe here. They seem to have ditched them now but that is probably because they have ditched the way they were heading. Nice entry.

Posted by: Paul Michael Smith at November 23, 2005 4:39 AM

Great article. Your reasoning is well founded as well.

Posted by: Paul Stamatiou at November 23, 2005 4:41 AM

The question really is: Are rounded corners ever going to go out of fashion?

For a long time now, I've noticed, at least in the UK that Rounded Corners have not been limited to the web or mp3 players, cars have become more rounded and bulbous.

I'm just scared that soon we will be living in a giant bubble world. Unless of course Apple decides to patent Pi.

Posted by: Robin at November 23, 2005 4:41 AM

Why? easy: women have rounded 'corners'. It is something you can stroke... :-)

Posted by: Paul at November 23, 2005 4:48 AM

Rounded corners render objects less susceptible to damage and wear, and less likely to cause the same.
Sharp corners can rip pockets etc. Rounded corners simply make the object more robust.

Posted by: dc at November 23, 2005 5:09 AM

Going along with Robin's comment, I think a good point to make is that fashion plays a good part of the rounded matter. Trends tend to go in 20 or 30 year cycles of alternating roundness and squaredness.

But richz, I think you make a good point about the practicality of roundness. However, it seems to apply moreso to the presentation of information.

I think though we are at a new time in this trend cycle. While the technological world has always been more squared because of utility and cost-effectiveness, hi-tech things are so commonplace now that companies are thinking more about the presentation. This is clearly where Apple stands. It's a good thing, in my opinion, to have something man-made that looks beautiful.

But is it possibly just a trend? Look at cars from the 1940's and 50's - they're bubble-like. mid 60's through mid 80's - squared. 90's - bubble. 2000's - odd mix of both.

Posted by: alex at November 23, 2005 5:20 AM

I would describe the 'naughties' (2000>) as being more rounded and less bubble like. I like to think that this trend will end up somewhere in the middle with very tight clean looking rounded corners with straight lines and industrial polished surfaces. That's just me though, and style is all about preference of one's own taste.

Posted by: Robin at November 23, 2005 5:25 AM

No rounded corners here then..?

Posted by: Pauly at November 23, 2005 5:38 AM

I agree about it being a trend, and the trend to being more 'organic'. Curves and fuzziness are cool because they're the antithesis of what computers traditionally mean and traditionally work with.

Posted by: Julian at November 23, 2005 5:40 AM

Mac's have had a routine to draw rounded rectangles since the very beginning in 1984! Too bad Microsoft did not choose to rip these things off in Windows!

http://www.hinkty.com/weblog/2004/01/roundrects.html

Posted by: Thomass at November 23, 2005 5:54 AM

Here's an even simpler/easier explanation:

As children we discover sharp corners hurt, so we quickly learn to avoid them and develop a preference for smoother, rounder corners.

Posted by: Bobski at November 23, 2005 6:41 AM

So true, however, is that it? sureley there has got to be a different format we havent discovered.. atm its 90degrees or curved.. hmmmm

Posted by: Ben May at November 23, 2005 6:48 AM

Hi,
nice article but ... i dont get it: You say that "Unlike plain old boxes with right angles, rounded corners clearly hint to what is inside of" - but why should that be true? The function of grouping information is provided by both boxes equally ...

Posted by: Jan at November 23, 2005 6:58 AM

Wow, great and insightful article - very good food for thought.

Posted by: ClkWrkOrng at November 23, 2005 7:43 AM

Yes, an I-Pod with its rounded corners is very stylish as it is standalone. And also screen design can be so. But if only rounded corners are used nothing is accentuated, because everything is. And then, it gets very difficult to conceive the content immediately and clearly.

Posted by: Thorsten at November 23, 2005 8:03 AM

A very well rounded argument.

Posted by: Stuart Charlton at November 23, 2005 8:17 AM

Square corners (in life) are all about efficiency - we pack things in cubes to make them fit better. So when we inject 'style' into an object, we tend to avoid that which implies the utilitarian. Even when we do adopt the square corners, we tend to add ornamentation and rondomness (eg. much of the work of architect FLR) to give the impression of something other than 'squareness'. Square is believed to be dull and boring, therefore round must be chic and interesting.

Posted by: Wayne at November 23, 2005 8:38 AM

Trivia: Apple lost that age-old court battle with Microsoft but one of the things they were left with was a patent on rounded-corner buttons. Which is why all buttons on Windows to this day are squared off. ;)

Posted by: Peter at November 23, 2005 8:40 AM

In feng shui (Chinese art of placement and design), rounded corners are fine, while sharp corners are highly undesirable -- they make people uncomfortable.

Posted by: Aaron at November 23, 2005 8:42 AM

Breasts are curved.
Ergo ....

Posted by: Sandeep at November 23, 2005 8:45 AM

The Roman perfected the art of making things look visually perfect. For instance, a row of parallel columns sitting perpendicular to the ground looks cooked to the human eye so Roman architects would slightly tily the columns from the outside to the indise. A similar reasoning may be behind why rounded corders make square objects look more "perfect" to the human eye then perfectly square corners. Square cornered boxes tend to look bowed.

Posted by: Trevor Lowing at November 23, 2005 8:57 AM

Some great feedback here.

I thought about mentioning how we associate pain with sharp objects, but I thought it would have been a bit of a stretch.

Does anyone with a background in architecture (as in real, physical architecture) have thoughts on this? Maybe from theories taught in school, etc?

Posted by: Richard Ziade at November 23, 2005 9:09 AM

Now all you have to do is figure out why designers like drop shadows and gradients.

Posted by: Matt at November 23, 2005 9:17 AM

pretty interesting, i was checking out nifty corners just the other day : )

Posted by: thewebguy at November 23, 2005 9:19 AM

All sound opinions. I think it's a product of evolution:




So to say something looks "organic" and is therefore more "appealing", it's interesting that in our age of efficiency and technology, we still have the same desires we had millions of years ago. I guess we should just try to remember that we're still human animals. (Apologies to Creationists, this is merely my humble opinion and I respectfully disagree with yours)

Posted by: Travis at November 23, 2005 9:33 AM

I think it has a lot to do with fashion. Between the end of the 70s and for most of the 80s sharp corners were definitely hip (think for instance about cars and builidings those years). And in general in art history there's always been alternance between straight lines and curves. I won't be surprised that in less than 10 years time sharp corners will be back...

Posted by: Andrea at November 23, 2005 9:35 AM

Jan asks why rounded corners group information better. I believe it is because rounded corners make the grouping delimiters much more distinguishable by subtly adding a little bit of white space (the space that would otherwise be inside the square corner). Draw four rounded corner boxes, arranged tightly in a 2x2 manner, and then four square corner boxes similarly, and observe the difference.

Posted by: SwordAngel at November 23, 2005 9:40 AM

"some guy designed the room I'm standing in
another built it with his own tools
who says I like right angles?
these are not my laws
there are not my rules"
-ani difranco

Posted by: nikkiB at November 23, 2005 10:18 AM

90 degree angels are compositional terminators (e.g. they tend stop or start a composition with a fixation. A round corner causes limited fixation). Rouned corners are used to great effect so you don't notice them and they dont interfere with the design. In industral design they are used to protect the user of the object since non-rounded corners are painfully sharp.

Posted by: mleavitt at November 23, 2005 10:27 AM

Nice article

Posted by: Daniel at November 23, 2005 10:31 AM

I am an architecture student who occasionally dallies with round corners. The industry however has a love-hate relationship with them.

At some point it represents the anti-thesis to the mechanical, yet to others it simply shows the unwillingness to accept the futile fight against more efficient factory-line production (cost). Round corners = less usable space.

Me? I think it's mostly a trend and partly practical (wear/tear/scratches). But has anyone considered that it's appeal also be largely a factor of the fact that everyone consciously or subconsciously knows that it's harder and more expensive (in the case of objects) to make a curve?- it shouts: quality, attention to detail and thus better value and 'design'.

As for interface designs- organic designs are always harder to do, to plan, to arrange without looking bad: can you imagine if all these grey comment boxes were rounded at the edges? It takes restraint to do it right. Yet precisely because of that- a 'well-rounded' design would speak volumes about quality, effort, and more importantly as mentioned, the desire to 'humanise' our surroundings.

Posted by: kip at November 23, 2005 10:36 AM

I remember Nokia having this ad campaign about 5 years ago. "There are no sharp corners on the human body." The text was accompanied by images of body parts. I think that the industry is kind of thinking the way you do.

Posted by: Phil at November 23, 2005 10:47 AM

Rounded corners are professional. Thats the main reason for their popularity. Something you built at home in your basement would be jagged and rough, an amatuer web designer would use only straight edges. Its for these reasons, things with rounded corners appear well built. If I ever spend a lot of time on a project I always try to "smooth out the edges"

Posted by: Jim at November 23, 2005 11:00 AM

Rounded corners are professional. Thats the main reason for their popularity. Something you built at home in your basement would be jagged and rough, an amatuer web designer would use only straight edges. Its for these reasons, things with rounded corners appear well built. If I ever spend a lot of time on a project I always try to "smooth out the edges"

Posted by: Jim at November 23, 2005 11:00 AM

Another idea I haven't seen mentioned here, is the one of sexual attraction. It has been proven that men have a natural sexual attraction to rounded objects. This has long been thought to be an attraction to breast, and "child baring hips". I don't remember if it was the McKinsey study or another one, but they did find that even a plain red ball shown on a screen caused a momentary sexual response from males.

Posted by: Brian at November 23, 2005 11:18 AM

Ani Difranco. Boobies. Roman Architecture.

Best comment thread...ever.

Posted by: Richard Ziade at November 23, 2005 11:25 AM

I have to agree with Kip partially. As a web developer, it is essentially harder to create rounded corners, so therefore it is desireable to show ability, etc. I don't think the average user cares either way, its a designer/developer choice.

Posted by: Darryl at November 23, 2005 11:48 AM

The reason CSS rounded corners are so hot is because standards-compliant designers were making square edged sites for 2 years straight and they were all looking the same and everyone knew it. What designer wants to look like everyone else.

Especailly when sites looked cooler with tables and images or in flash

Posted by: Ted Rheingold at November 23, 2005 12:13 PM

Forget all the organic crap -- Kip, Jim and Darryl are right: people like the rounded corners because it takes more work to make them. Therefore, if your product has rounded corners, it looks like you put more work into. On a website, it looks like you hired a professional to do it instead of throwing together some tables in Dreamweaver. And if you cared and had enough money to hire a good designer, you look more legitimate. For that reason, I disagree with Darryl because I think the average user can appreciate a design that says, "This takes skill," even if they don't realize it's the rounded corners that project that image.

Posted by: Katie at November 23, 2005 12:29 PM

really cool article. as a web designer, i like to know these design issues. I'm glad CSS is supporting rounded corners. i'm trying to implement them in my latest web designs.

Posted by: miscblogger at November 23, 2005 12:31 PM

Square corners look cheap, that's all. When I see a tab in a GUI, say, with a square corner, I think "the developer was too cheap to produce anything other than the sort of rectangle we've been seeing in GUIs for more than 20 years".

On physical objects, rather than GUIs, hard corners are annoying. An ipod with a sharp corner in your pocket digs into your body. Walking into furniture with a sharp corner hurts. Lifting objects with sharp corners can sometimes be painful. And corners are more likely to result in damage to the item itself. Rounding off corners means that wear is spread more evenly over an item rather than being concentrated at the corners. And when that wear happens it's less visible if the corner isn't square.

No need for psychobabble to explain this.

Posted by: Dan P at November 23, 2005 1:10 PM

There is actually a basis in human vision for rounded vs. squared corners. Studies that track eye movements have shown an attraction to features such as corners. Use of rounded corners will serve to exert less distracting pull on a viewer's gaze.

Posted by: AndyF at November 23, 2005 1:13 PM

One reply:

http://www.yafla.com/dforbes/2005/11/23.html#a194

Posted by: Dennis Forbes at November 23, 2005 1:58 PM

i'm not sure that this is necessarily a psychological process, as much as it is a current trend is design. One could make the argument that one begats that other i suppose, but I don't believe that's the case.

Posted by: j$ at November 23, 2005 2:07 PM

Women are curvey, corners look nicer curvey. Rounded women and rounded corners. Do you think women will ever go out of fashion (Answer: No), so neither will rounded corners!

Posted by: Lawsy at November 23, 2005 2:19 PM

Rounded corners are good Feng Shui. Chi can flow smoothly, instead of abruptly around something sharp. Look at a coastline: points get worn away.

Posted by: bruce at November 23, 2005 2:45 PM

We can come up with lots of clever reasons, but the honest answer is probably a lot simpler - it's simply a trend. A style. Wait a couple of years and there will be another contemporary aesthetic that takes over.

If you want a more detailed explanation - rounded corners were difficult to do in the pre-digital days of design, especially print based design. So there is a novelty to having rounded corners. At some point rounded corners will be met with "god, that looks soooo early 2000s".

Posted by: adam at November 23, 2005 3:09 PM

Your article seems to be pointless ;)

Posted by: Skipper at November 23, 2005 3:44 PM

I agree with Dan P. An iPod is round so it doesn't stick you when you put it in your pocket and then sit down.

Posted by: Ed Cayce at November 23, 2005 5:17 PM

Interesting article, I like rounded corners for a different reason though, and the same reason I like scalable vector graphics and round icons--round corners on web page boxes defy the standard that has been freely given to the designer, they are putting their own touch on it, customizing it, and making it more attractive and something different than the status quo. So I guess it is kind of the rebellion of rounded corners that attracts me in the design sense. Anyone can create a box, it takes some time and energy to create a rounded rectangle.

Posted by: Andy Atkinson at November 23, 2005 5:38 PM

Another thought on this. The human eye tends to follow lines when examining something. If an object has sharp corners it would tend to throw the eye off the object, with a rounded corner it leads you round the corner to continue gazing at the object...
I think though that alot of the appeal of rounded corners is emotional rather than technical, so not so easy to quantify.

Posted by: ChrisW75 at November 23, 2005 5:43 PM

I agree that rounded corners (in terms of web design) make the end result look more "professional" in most instances, although that will change as it becomes easier for amateur designers to create more lush interfaces.

the real question is - if square is old, and rounded corners are what is "professional" now - what's on the horizon? we've done the half & half - what's next?

Posted by: Jacob at November 23, 2005 8:00 PM

Let me offer some "cultural studies" stuff here... as a reference... nothing more:

circle --- square
================
center --- periphery
god --- man
life --- death
female --- male
heaven --- earth
emotion --- reason
art --- life
independent --- dependent (part of a larger system)
whole --- part
asocial --- social
closed --- open
self-centered --- connecting with the outside
opaque --- transparent
sculpture --- architecture
art --- science
column --- wall
wall --- window
image --- text
home --- away
inside --- outside

Posted by: Emil Sotirov at November 23, 2005 8:16 PM

I agree with swordangel, it's whitespace. iPod lust aside these kinds of things tend to be desired most
in print-like formats, where whitespace is key, as opposed to physical objects.

Posted by: belg4mit at November 23, 2005 8:17 PM

Let me add one more thing here. I am coming from architecture. Good architecture always includes both. In other words...

circle + square = good design

Posted by: Emil Sotirov at November 23, 2005 8:20 PM

Interesting article but I agree with those who have mentioned that trends and fashion are the over-riding factors. We are naturally more impressed with things that are different to what is normal or default. In the computer world, square boxes are standard so rounded boxes look impressive. When rounded corners become so easy to make that they appear everywhere, then their appeal will diminish.

In web design, everyone, Amazon included, currently seems to love Apple-style translucent or reflective plastic-effect buttons. They'll soon be old hat.

In hardware, the glossy white look of the iPod has been imitated to death. Now glossy black is the new white.

Come to think of it, rounded corners are only currently popular because Steve Jobs likes them.

Posted by: Vodstock at November 23, 2005 8:45 PM

'AndyF' touched on this earlier in the post and I wanted to add to that. The human eye (as described to me by my high school art teacher) is comprised of nerves that interpret horizontal movement (or lines), and vertical movement (lines). When you have an angle, or anything that involves more that a strictly vertical/horizontal plane, you are 'exciting' both sets of nerves at the same time. I think it's for this reason that a curve (which involves a combination of h/v) draws our attention so much.

Also, I agree with the 'organic' and 'well-built' aspects mentioned earlier.

-TC

Posted by: TJeter at November 23, 2005 11:50 PM

Hoaky isn't a word.

Posted by: Andrew at November 24, 2005 12:36 AM

Good comments ... though I think that if curves become too commonplace, there'll be a counter-reaction against them in favor of hard, straight lines. Once or twice I've noticed in myself that when I move from an environment where everything is curved to one where it is straight and sharp-angled that the effect of the sharp angle feels bracing and solid. Ruthless, perhaps ... but sometimes a bit of ruthlessness is can be nice.

Also, there's a lot to be said for simplicity. When I first saw the Linux GUI, I was repulsed by its boxiness and seemingly clumsy icons. Since switching to Linux, I've become much more comfortable with them ... they're "simple" and "honest."

But rounded is cool, I agree.

Posted by: Leatherwood at November 24, 2005 1:28 AM

"Apple put a lot of effort into creating a device that feels more like it grew on a tree than assembled in a factory."

Sound thesis on the whole - but, whilst the iPod is a thing of natural simplicity, I've never seen any such thing growing on trees!

Posted by: Robert Andrews at November 24, 2005 3:47 AM

Agree with Alex. It's a fashion thing that goes in long cycles. It will go away. (Hopefully soon)

Posted by: ronb at November 24, 2005 12:04 PM

Here's another question:

Given that rounded corners are in fact really nice, what's the best ratio between the radius of the rounded corner arc and the width and height of the box(es) on the screen?

Posted by: SwordAngel at November 24, 2005 3:02 PM

Circles vs squares, circles vs squares..... I think it's a battle that will go on forever.

But then this is what I really think - in this never ending battle of squares and circles, the winners will be triangles!!! ;p

Posted by: Mike Lopez at November 24, 2005 3:16 PM

Hi Richz,

Love the article. Well done.

I think an earlier poster was right - you could use some some round corners here!

Feel free to contact us for a free copy of our EZRound software ( www.ezround.com ) and you folks can jazz the place up in minutes.

Team EZRound

Posted by: Team EZRound at November 24, 2005 6:33 PM

In chinese, we have a word similar: "無菱無角", describes people do not figtht againt other, like a rounded object, never smash others.

Posted by: Jonathan Lam at November 24, 2005 8:48 PM

the essense of arts is present and we used to have it every areas of our lifestyle....

Posted by: Francis at November 24, 2005 10:27 PM

Square corners look cheap, that's all. When I see a tab in a GUI, say, with a square corner, I think "the developer was too cheap to produce anything other than the sort of rectangle we've been seeing in GUIs for more than 20 years".

and

Rounded corners are professional. Thats the main reason for their popularity. Something you built at home in your basement would be jagged and rough, an amatuer web designer would use only straight edges. It
--------------------------

Excuse me while you all blow smoke up each others cracks but this is pure and total garbage.

How long does it take a 'developer' or a grade 7 student to do rounded corners?

Saying that this shows some kind of professionalism is like saying that you are a coder because you know some HTML.


Roundness is a cyclical thing which like fashion creeps up every once in awhile.
To try to seek the meaning of life from this is the very definition of navel gazing wankers with too much time and too much drugs.

darl

Posted by: Darl McRide at November 24, 2005 11:17 PM

Square is the new round, geez guys get with it!!

I agree with Darl "Roundness is a cyclical thing which like fashion creeps up every once in a while"

It will come and it will go, How did I get to this site?

Posted by: Twist Web at November 25, 2005 12:12 PM

There's another reason: rounded corners "point" to the center of the rectangle they surround. If you have lots of rectangles next to each other it's often hard to tell from all the straight lines which of the two sides they belong to. Also, (as is visible in the comment boxes in this thread) the spaces between the rectangles are objects in their own right, which increases the complexity of the page. When looking at this page, is gray the background color, and the white bars are the objects, or is it the other way around?


With rounded rectangles the focus is on the interior of the rectangles and therefore they make stronger visual containers.

Posted by: Glenn Reid at November 25, 2005 1:12 PM

Glenn:

Very well put. I think that's absolutely true - if you stack many boxes on another, it becomes more difficult to ascertain what's inside and what's out.

-Rich

Posted by: Richard Ziade at November 25, 2005 2:51 PM
"Square corners look cheap" Dan P, posted above)

Absolute nonsense. I've seen plenty of designers rounding off everything in sight and ending up with a wishy-washy mess. When done properly, both can be equally stylish and effective as UI components. Rounded isn't inherently better.

Anyway, my question to you all: Why Are RSS Feed Buttons Orange?

Posted by: James Bowskill at November 26, 2005 4:04 AM

Much like the simple Penis, It is round so that one can lick and suck it and not get hurt. Since early childhood to our early teens we are slowly learning to lick and suck things that are rounded and soft looking. Hence the Penis has much to do with it.

Posted by: Tommy at November 26, 2005 4:42 AM

As long as there are designers. There will be rounded corners. Will web 2.0 change that situation? Uzish here posted an interesting one - http://uzish.blogspot.com

Posted by: dave at November 26, 2005 11:48 AM

I think ChrisW75 is correct. As a designer, I use rounded corners because a sharp corner can attract attention and provide an unwanted focal point. Rounded corners allow you to have a box without the distracting pointy bits.

Posted by: Paul Davidson at November 27, 2005 7:07 AM

You are saying that CSS rounded corners are supported in FIrefox? What Firefox version are you talking about?

Posted by: Adi Agafitei at November 27, 2005 7:41 AM

Adi: it's been there in Firefox for a very long time-- possibly from before there was a Firefox, though my memory is a bit fuzzy-- but you have to use the -moz- variant. For example:

div#example {border: 3px solid black; -moz-border-radius: 10px;}

Posted by: Eric Meyer at November 27, 2005 9:23 PM

Our bodys dont have one single straight line neither is the world we leave in it., why do we want to use, buy, or see something different. {great article}

Posted by: Alberto Vera at November 28, 2005 5:16 PM

http://halloweentree.net -- An Illustration.

The presence of rounded corners introduces an infinite number of tangents to a content block. As some people have mentioned, it focuses attention inwards, because it directs the perpendicular to the tangent inward in a progressive fashion. The break between the point at which the derivative is zero and in which it gains a value (the straight line and the beginning of curvature) is far gentler. Also, these tangents are more exclusive to one content block--it feels less like a grid.

Also, squared edges are natural to things which are being honed from the exterior--things which are cut away. Circles--rounded edges--are natural to things which are grown from within. Why are tree trunks round? Because the radius is the same from every point on the edge--it began from a core and grew outwards. It's the simplest growth formula. Squares are created by reduction--right angles are the easiest to make work with other shapes because they are caused by the perpendicular cutting of two lines.

Sorry for being long-winded! I agree that trends and difficulty and all that play some part, but I think mathematics show the original article to have revealed something important: that rounded rectangles are fundamentally different in what they communicate than are right-angled rectangles.

Posted by: Nate at November 28, 2005 5:55 PM

this information seems overwhelming! thanx to Emre's BLOG!

http://ileriseviye.org/blog/

Posted by: gkhn at November 28, 2005 6:04 PM

I would simply name it eye candy. It's much more smooth then the straight rectangular layout we saw most time on html-frame or table based sites before.

And with the use of a CMS it becomes easy to the people to use such layouts, since it just means to choose an appropriate template, no div and css tricks to know.


As mentioned above: were are the rounded egdes right here? :O)

polarizer

Posted by: polarizer at November 29, 2005 3:47 AM

Who gives a fuck!!!!!!!!!!!!!!
it is just the designer conspirator so they will make more money and give the developers and manufacturers hard life!!!!!!

Long live simple design!!!!!

Posted by: GUI Team at December 1, 2005 10:08 AM

Heck they are both different shapes!!, you choose which suits the bill for your website or graphic design work.

No big deal about which is best, they both fullfil the objective of what you are trying to achieve.

Inward focus, unwanted focal point, aw poop!!, it's either softer or hard, it's a penis!!!

It's a square or curved, not rocket science like most think it is!!!

Shazzam!!!

Posted by: Twist Web at December 1, 2005 4:06 PM

iLounge (formerly iPodlounge est. 2001) was designed by me and the first iPod 5G introduced in 2001 inspired me to design with rounded corners. It was tabl back then, but it's all CSS now. I look forward to using the new CSS3 rounded corner spec.

Posted by: Dennis Lloyd at December 9, 2005 12:20 PM

A well-rounded article.

Posted by: Anonymous at December 9, 2005 10:20 PM

I did a search for "boobs" and only found one person mentioned it. That's why I like rounded corners, anyway. ^^

Posted by: Huck at December 10, 2005 7:21 AM

Our attraction to curves is primal, programmed into our genes. As infants, the first shape we recognize--by instinct--is a circle, and for a very simple reason. It is from a circle that we get our food, i.e., mother's milk. Circle = life.

Now, from a design standpoint, one of the reasons rounded corners look so good is because they force us to include more whitespace than one would use with a right-angled quadrangle.

Posted by: Marc Luzietti at December 14, 2005 10:11 AM

We designers like rounded corners because they aren't easy to do. We like to say, "Look what I can do!"

Posted by: Mani Sheriar at December 15, 2005 1:12 PM

I prefer unrounded corners with some style over simple rounded.

Posted by: marko at December 21, 2005 6:28 PM

Very nice feature...to have a greater look in web sites!

Posted by: shaik amjad at January 3, 2006 1:08 PM

Great article - thanks. I think rounded corners look ace!

Posted by: Claire at January 17, 2006 11:35 AM

I am impressed with this page...setup really nice. Doesn't take forever to load pics, like mine... Very impressive.. http://mask.ziarc.com

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Posted by: Bob at February 1, 2006 10:04 PM

Wow! Good work -hydrocodone

Posted by: hydrocodone for ibs at March 18, 2006 7:30 PM


I still remember (and never much liked) the rounded furniture that was so "modern" in the 50s. I grew up in a house filled with old Victorian curlicues - a different sort of round.

Who here remembers when cars developed rounded edges (in the 90s)? They got rounder and rounder for a few years. Now I think they're going back again. (they were pretty round in the 30's and 40s too, then squared out in the 50s.

Things move a bit faster in the online world, so I'd say we're overdue for edges and corners.

So, I agree with those who said roundedness was a fad. It still seems fresher than a page filled with the old table model, but someone smarter than us here will come up with a way to make straighness look 'sharp.'

Posted by: Pam Shorey at May 9, 2006 3:54 PM

I love rounded corners, i think it's DNA..
Woman have already round boobs, for over thousands of years...

Posted by: gaetan at December 24, 2006 12:07 PM

Roundness might be attractive to us because like you said round feels organic, but there are many things in nature which are not round but are organic.

I think that it is a learned behavior that favors the less dangerous smooth round shapes as opposed to the sharp pointy ones. You quickly learn as a child that pointy edges and sharp angles have a greater potential to hurt you. You might think “Hey rocks are round and they still hurt you!” And you would be right, but when all other properties are equal pointy rocks still have greater potential to injure than smooth ones.

Posted by: Nick Fotopoulos at January 9, 2007 12:14 PM

Roundness might be attractive to us because like you said round feels organic, but there are many things in nature which are not round but are organic.

I think that it is a learned behavior that favors the less dangerous smooth round shapes as opposed to the sharp pointy ones. You quickly learn as a child that pointy edges and sharp angles have a greater potential to hurt you. You might think “Hey rocks are round and they still hurt you!” And you would be right, but when all other properties are equal pointy rocks still have greater potential to injure than smooth ones.

Posted by: Nick Fotopoulos at January 9, 2007 12:14 PM

...in germany we had for so long frog design in Pforzheim. They had a lot of roundness in their designs!

Don`t forget Costolani - also a local hero, but very "round"

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Posted by: einemillioneurohomepage at March 9, 2007 9:58 PM

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Posted by: Eva at April 1, 2007 6:33 AM

First I thought: What's that? But that's right. A very interesting line of thought!

Posted by: Eckbert Heinenberg at April 1, 2007 4:39 PM

Great and excellent article t’s realy helpful.

Posted by: Onlineshop Hundefutter at April 2, 2007 11:18 AM

Urlaub mit unserem kleinen Border-Collie Linus in Irland, Schafe hüten will gelernt sein und Linus wollte immer mehr! Linus ist am 06.09.2004 geboren. Wir haben Linus im Alter von 8 Wochen von einem Bauern bekommen, seither ist er unser treuer Begleiter.

Posted by: Heinz Bilda at April 3, 2007 7:17 AM

I searched a long time for such an great article. Thank you

Posted by: gutschein at April 3, 2007 1:42 PM

@steve i hate costolani!

Great article - and i love roundes corner!

Posted by: Orthomol at April 9, 2007 5:55 AM

Great and excellent article t’s realy helpful. Thanks again.

Posted by: Onlinegames at April 22, 2007 7:23 PM

Fantastic article covering some points I really needed some good usability info for. Thanks

Posted by: Gus Branchen at April 25, 2007 2:32 PM

Fantastic, Glad I read it

Posted by: Damien Jorgensen at May 6, 2007 5:55 AM

lovely round corners - thanks!

Posted by: Wochenende in Berlin at May 8, 2007 7:58 AM

Supreme concept of a personalized web portal.

Posted by: Onlineshop at May 13, 2007 2:39 AM

I don´t like round corners an I hate the I pod. But thanks for the article

Posted by: Gekko at May 15, 2007 8:04 AM

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